ROXIE

Objective

The oldest theater in San Francisco, the Roxie, opened
a century ago and it has become a community-run nonprofit organization since 2009. In order to enhance the brand impact and leave a deep impression on its customers, this project decided to refine their website.

Solution

Brand Identity:  Roxie Theatre is more than just a place for
a film experience, where film filmmakers, curators, entertainers, and educators to interact with audiences. This is an independent film community forum. It is also an ideal place for film activities.
 

Business Solution:  Make it easy to buy, Improve the overall visual and interactive experience of the website, Promote the concept of independence and experimentation, Enhance functional areas other than film projection, Make information and activities more attractive, Website structural adjustment, Adjustment the color matching scheme, Adding photo visual guidance.